This article at the New York Times today , made me think again about this blog article, why company leaders like to edit company rules in a brand book, like the Mao bible, with their principles in 2017 ? We all knew this from Mao Tse-tung times, a small, little red book, everyone has to carry with and to learn and read the rules anytime you have free time to improve yourself and control your behavior. Rules are important to work together in a society, yes, but in practice I am not sure how many percent of this rules will be followed by the people, because we are also human beings and sometimes strict rules can transform us into business-robots, working like machines without feelings and creativity. Companies with own brand-books / rule-books remind me a bit to sects with believers and also this new book from Ray Dalio: Principles , which will come out in 1 week could be a kind of Mao-bible, but I am not sure yet and will update you in some weeks, when I went trough this...
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