Direkt zum Hauptbereich

The Generic Breadhunter Ads 2017 - Another New Book



This is a Manifesto of Generic Advertising from the last 5 years, the generic Breadhunter Ad Campaign as Coffee-Table-Art-Book from November 2017. It's not an important book, but it's essential, if you are sick of the generic marketing campaigns everywhere on social media and in print.
This picture book is a inspiration to be more creative in social media ads and marketing as well. We have to stop this generic bullshit and concentrate on real, intelligent ads plus on our work too. 
I would love to see my campaign on billboards around the world, :-p, maybe someone will do it...
Find more Information here. Greetings from Vienna,
Thomas Zahlten
PS: Available from 27th of November 2017 at Amazon and everywhere in bookstores.
Labels:

Beliebte Posts aus diesem Blog

BREADHUNTER ASIA - CHINA - Jobs

We proudly present together with our new partner in China the ASIA Jobs with a focus on manufacturing and automotive industry. All vacancies are Senior Positions starting from 100.000 € salary and are negotiable. Working locations are Hong Kong, Beijing, Baoding, etc pp. ... Start your 2nd career if you have at least 5 - 10 years experience in manufacturing or automotive industry and contact us for more info. The expected timeline for all projects is asap or within 2-4 months. Check our special  ASIA Jobportal here . Best regards from Vienna, Thomas www.breadhunter.at
Read more »

Gedanken zu Arbeitgeber-Bewertungsplattformen, Algorithmen & der Wahrheit oder selig sind die Ungläubigen, denn Sie hinterfragen noch

"Die beste Statistik ist die, die man selbst gefälscht hat."   Sie alle kennen diesen Spruch und ich frage mich ob und wieso wir trotzdem immer wieder auf falsche Statistiken, Bewertungen oder gar falsch aufgesetzte Algorithmen reinfallen und wie das noch so weitergeht in naher Zukunft...? Algorithmen sind ja seit einigen Jahren in aller Munde  und Google & Amazon sind hier sicherlich die Pioniere, die dieses Handwerk wenigstens recht gut verstehen, denn durch Ihre Systeme und Erfahrung können Sie vieles gleich für ein Millionenpublikum simulieren, wodurch wir halbwegs vernünftige Ergebnisse bekommen, die man als repräsentativ bezeichnen kann, wenn zB. die Auswertungen von 10 Mio. Personen betrachtet werden. Hier kann wenn eigentlich nur die Fehlerquelle beim Setup und der Programmierung liegen, also dass dort eventuell Denkfehler oder falsche Schlussfolgerungen gemacht wurden, die gemessene weite Audience liefert dann hingegen recht repräsentative Ergebnisse, denn ...
Read more »

Part II. - An everyday plan about how getting your brain back in times social media overload and #mimimi content addiction

After getting bored about social media for 4 years more and more, I changed my behavior regarding workflows and social media by a 180-degree turnaround and I like it more and more. It's not about using only paper, pen, and telephone again, it's more about self-discipline and also about the devices you use. Tech and Social Media is ok, if you create something, that makes others think or has a value, but not about reading feeds all the time and answering silly WhatsApp messages and emails. These 2 Videos from Remarkable and from Punkt made me more to think about it and change it, because I was bored about our behavior for the last 4-5 years, yelling bullshit via social media into the world and waiting every year for the new Samsung or Apple device coming out with some more addictive features. Yes, I like tech and devices, but now it's time to select more and more wisely. So what did I do now? I made some rules, how to use social media and my devices du...
Read more »